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CLIENT: PEPSICO

PepsiCo 2020 Sustainability Video


AGENCY: ADDISON  | ROLE: ILLUSTRATOR, STORYBOARDER, DESIGNER | DELIVERY: VIDEO

As a part of creating PepsiCo’s 2019 digital Sustainability Report, Addison was also tasked to produce an original short video animation that summarizes the company’s past sustainability achievements and highlights. The result is a dynamic, illustrated 2-minute video which is posted on the company’s social media to draw the audience’s attention to the digital website and acts as a supporting visual aid to the content of the sustainability report.





The site was designed to be typography-driven, sophisticated and clean which all aligns to the company’s existing brand. The site was built base off a limited colour palette, a beautiful range of blue hues that the company has been using, with a hint of other colours in certain scenarios.